Job Description

Key Responsibilities

• Design and develop engaging, effective learning experiences using adult learning principles and instructional design methodologies
• Create multimedia content including e-learning modules, videos, infographics, job aids, and interactive training materials
• Produce customer-facing enablement materials and marketing content that aligns with brand standards
• Collaborate with subject matter experts and cross-functional teams to translate complex concepts into accessible learning content
• Develop performance support systems including user guides, facilitation guides, and job aids
• Map customer journeys and create data-driven storytelling content for analytical solutions
• Ensure all materials meet accessibility standards (Section 508 compliance)
• Evaluate learning effectiveness using established models and iterate based on feedback
• Manage multiple projects simultaneously using agile methodologies

Skills & Competencies

Instructional Design Expertise

• Deep understanding of adult learning theory including andragogy, experiential learning, and accelerated learning principles
• Proven experience with instructional design models: ADDIE, SAM, and Agile Learning Design
• Expertise in learning objectives alignment and assessment design
• Knowledge of microlearning and blended learning strategies
• Experience developing performance support systems (job aids, user guides, facilitation guides)
• Understanding of accessibility standards (Section 508 compliance)
• Familiarity with evaluation models (Kirkpatrick Model)

Video & Media Production

• Storyboarding and scripting for video content
• Voiceover and narration techniques
• Motion graphics and animation basics
• Video editing for clarity, pacing, and engagement
• Ability to produce professional, customer-facing video materials

Graphic Design & Visual Communication

• Strong foundation in design principles : contrast, hierarchy, alignment, proximity
• Proficiency in typography and color theory
• Expertise in infographic and data visualization design
• Understanding of branding and visual identity alignment
• Knowledge of accessibility in design (color contrast, legibility, alt text requirements)
• Ability to create compelling customer-facing materials

Marketing & CRM Enablement

• Experience with customer journey mapping
• Skill in value proposition messaging
• Ability to create data-driven storytelling for analytical solutions
• Understanding of customer enablement and marketing communications

Strategic Thinking & Collaboration

• Systems thinking and cross-functional alignment capabilities
• Empathy mapping and user-centered design approach
• Strong feedback integration and iterative refinement skills
• Creative problem-solving across multiple formats and mediums
• Excellent collaboration and communication skills

Tools & Software

Instructional Design & E-Learning

• Articulate 360 (Storyline and Rise) -
• Adobe Captivate -
• Camtasia -

Video Production & Editing

• Adobe Premiere Pro OR Final Cut Pro -
• Camtasia (for screen recordings and simple edits) -

Graphic Design & Visual Development

• Adobe Creative Suite:
• Adobe Photoshop -
• Adobe Illustrator -
• Adobe InDesign -
• Canva Pro -
• Microsoft PowerPoint (advanced animations and storytelling) -

Data Visualization & Analytics

• Tableau , Power BI , OR Excel (advanced) -

Collaboration & Project Management

• Mind mapping tool (e.g., Miro, MindMeister, XMind) -
• Confluence OR SharePoint (for documentation) -
• Jira (for agile project management) -

Qualifications

• Bachelor's degree in Instructional Design, Education, Communications, Graphic Design, or related field
• 5+ years of experience in learning experience design, instructional design, or related role
• Demonstrated portfolio showcasing instructional design projects, multimedia content, and customer-facing materials
• Expert-level proficiency with Articulate 360 suite
• Strong proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Proven experience with video production and editing tools
• Experience creating accessible content that meets Section 508 standards
• Strong project management skills with experience using agile methodologies
• Excellent written and verbal communication skills

Preferred

• Degree in Instructional Design, Learning Technologies, or related field
• Certification in instructional design (ATD, eLearning Guild)
• Experience in CRM enablement or marketing content development
• Background in data analytics or business intelligence training
• Experience working in cross-functional, matrixed organizations

Portfolio Requirements

Candidates must submit a portfolio demonstrating:

• E-learning modules created with Articulate 360 or similar tools
• Video content with examples of storyboarding, editing, and motion graphics
• Infographics and visual communication pieces
• Customer-facing training or enablement materials
• Examples of accessible design implementations
• Data visualization or analytical storytelling content (if available)

Work Environment

• Hybrid schedule: 4 days per week onsite in Denver, CO office
• Collaborative, creative team environment
• Fast-paced with multiple concurrent projects
• Cross-functional collaboration with marketing, product, and operations teams

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