Job Description

Company Overview

Sesh is one of the fastest-growing nicotine brands in North America. We’re building a premium, science-backed brand that is changing the way people think about nicotine. As we scale nationally, trade marketing is a critical driver of growth — making sure our brand shows up in retail with excellence, speed, consistency, and impact.

About the Role

We are hiring our first Trade Marketing Manager to help execute retail programs and manage trade marketing operations across accounts and distributors. This role will work closely with our Key Account Managers, Field Team, and distributors to ensure every account gets the tools and programs they need to drive velocity.You’ll be responsible for the executional backbone of trade marketing — from POS asset management to retail program coordination. You will report to our Sr. Director of Trade Marketing.

Role Descriptions

Point of Sale (POS) & Asset Management

• Gather POS and asset needs from Key Accounts, Field Team, and distributors.
• Manage vendor relationships, production timelines, and deliveries.
• Own asset inventory, ordering, and tracking.

Retail Program Management

• Build and manage the retail marketing calendar, ensuring execution across accounts.
• Coordinate programming with Key Account Managers to support account-specific needs.
• Liaise with 3rd-party vendors to execute field activations, clerk education, and sampling.

Execution & Reporting

• Track execution quality and completion across programs and accounts.
• Measure ROI and impact of trade activations.
• Share learnings with Sales and Marketing leadership to improve future programs.

Qualifications

• 3–5 years of experience in trade marketing, shopper marketing, or retail program management (CPG experience preferred).
• Strong project management skills: able to juggle multiple vendors, timelines, and programs at once.
• Experience working with distributors, field teams, and/or national accounts.
• Comfortable working cross-functionally with sales, marketing, and operations.
• Detail-oriented, organized, and relentless on follow-through.
• Willing to roll up your sleeves: this is a builder role on a fast-growing team.

What We Offer

• Chance to be part of one of the fastest-growing consumer brands in nicotine.
• Direct ownership of critical trade marketing pillars from day one.
• Exposure to key accounts and national distributor partnerships.
• Work closely with experienced leaders in trade marketing and sales.
• Competitive salary, benefits, and equity.

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