Job Description

Adecco Creative is partnering with a Global Retail Brand to recruit for a Marketing Manager role in Framingham, MA. This is an ongoing contract, hybrid position.

Responsibilities:

• Partner with the Manager Of Marketing and internal teams to implement annual strategies and plans to enhance the customer experience in retail locations and support new store openings.

• Manage the creative development of marketing plans for seasonal sign packages, cause partnership programs, the permanent sign library and other strategic initiatives.

• Oversee the Marketing Specialist in the coordination and execution of the marketing strategy for new store openings and relocations across all owned, earned and paid marketing channels.

• Oversee media trafficking for Grand Openings in partnership with creative agency and internal media and digital marketing teams

• Support Manager Of with the coordination and execution of store design projects

• Manage the creative development of the gift cards for both stores and site in partnership with Store Operations

• Work closely with Loyalty team on the development and execution of programs/projects

• Foster positive relationships with Store Operations and the Field to develop communications of key marketing programs and drive Associate engagement

• Manages internal reporting including monthly retail marketing plans, grand opening media plans and recaps

• Maintains, monitors, and reports the retail Marketing budget

• Special projects as assigned

Qualifications:

• Bachelor’s degree in advertising, marketing or communications or equivalent experience

• 3-5 years of Marketing experience for an advertising agency or CPG/retail business

• Strong project management and communication skills

• Ability to work independently and integrate quickly into an established team.

• Ability to write creative briefs and deliver actionable feedback to creative teams. Ensure all creative aligns with brand identity and ladders up to key marketing objectives.

• Ability to supervise and support a direct report on day-to-day responsibilities and workflow.

• Excellent written and verbal communication skills

• Strong interpersonal skills resulting in effective communication and collaboration.

• Skilled user of Microsoft Office programs, Word, PowerPoint, Excel, Outlook

• Ability to build relationships with all levels within an organization.

• Ability to be proactive and navigate ambiguity.

• Deep listening and inquiry

• Collaborative, participatory decision-maker with a drive for results

• Innovative, calculated risk-taker who learns from mistakes.

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